Win Them Over By Presenting the Career and the Challenge

By John Zappe

Young people working in the officeMoney is important, but if you’re pitching a candidate pitch the opportunity.

Far truer than that old maxim about people leaving managers not companies, LinkedIn’s survey of 10,532 job changers worldwide found career advancement and opportunities influenced both their decision to quit and their decision to accept an offer.

In North America, 48% of the 5,344 respondents explaining what contributed to their decision to quit said, “I was concerned about the lack of opportunities for advancement.” Globally, 45% said the same.

If you’re thinking money is next, you’re wrong. Dissatisfaction with comp and benefits trailed unhappiness with senior management and the work environment. Money and benefits was cited by 40% as influencing their decision to leave.

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