Brand YOU Year: How to Brand Yourself Without Sounding Like Everyone Else

By Catherine Fisher

If you’re motivated about your career, passionate about doing your best work, and are highly creative, then I’ve got news for you: so is everyone else.  We’ve just announced our annual list of the words that make you go ‘meh’ – the most overused, underwhelming buzzwords and phrases in LinkedIn profiles of 2014 across the world. The number one offender? ‘Motivated.’

The new year inspires many of us to start thinking about our careers and explore new job opportunities.  Before you begin your search, take some time to think about your professional brand and how you want to Brand You. Pledge to banish trite buzzwords and take these easy steps to reinvigorate your profile.

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